Tell me something I don’t know. That’s what we like to hear about.
But the problem with this is that we’re already pretty smart people. And we’re awash with information. The answer to this often results in some pretty cray stuff often accompanied by a cheap stock photo. How often have you seen truth compromised for traffic. Or placid prose which at best is lukewarm.
How about this: Remind me of something I know but haven’t thought much about lately.