EdHart.me
One of the recent issues that I ran into with InDesign is that the program doesn’t have the same brushes and advanced masking capabilities that Photoshop does so when it comes to creating a document element like an object frame that looks like it was made from torn paper, InDesign presents us with some challenges.
I just uploaded a video tutorial series on YouTube on how to create a brochure in InDesign. For this series, I’m taking a brochure Beth created in Pages and I’m re-creating as a lesson in using InDesign. I find tutorials creating something “real world” to be more helpful than a generic lesson and I’ve tried to explain each of the steps as well as the features of InDesign that I used. For those of you already very familiar with InDesign, this will probably be more basic that you need. My target audience here are folks who are generally working in Word or in Pages and want to move to InDesign where there’s more flexibility than the basic word processors allow.
The most frequent question I get about HTML email is, “How do I get rid of the annoying white spaces in Gmail?” If you’ve been trying to figure out that problem, you’re in good company and I’m here to help!
One of the frequent questions I get about creating HTML emails is how to combine images and text. In this tutorial, I’m going to cover creating an HTML file similar to the one in this post, however instead of using the text image, I’m going to use actual text.
Using a combination of images and text allows you to create hyperlinks, change the text formatting however you like and using whatever HTML elements you want to in order to enhance your email communication.
If you want people to value your opinion, don’t be so eager to offer it.
Many firms that rely on marketing have a similar scenario: The marketing staff has created various marketing pieces that work great as print pieces, but when they want to do some customized e-mail marketing, the effort boils down to sending attached PDF documents or using template based subscription services.